‘Mindshaping’ suggests that our minds are malleable and they can be shaped. The book sets out to demonstrate why this is the case, using today’s knowledge about the way the human mind works. The book has an interest in the act of creativity and by way of narration, it first shows our mental limits and the way we think – what the philosophers say about this, and what science is now showing.

The commonality found among creators are the constant shaping of their minds through training to achieve the abilities of creators. This suggests that the ability to be creative is accessible to nearly every intelligent person. The book suggests how this can be achieved without being prescriptive. Being an architect, the author uses architectural examples to exemplify the underlying hypothesis in the book.